New Balance: Feet
Advertising Agency: BBDO
CCOs: David Lubars, Bill Bruce
ECDs: Greg Hahn, Mike Smith
SVP, Executive Producer: Elise Greiche-Pavone
Art Director: Cesar Finamori
Copywriter: Avital Pinchevsky
SVP, Executive Music Producer: Loren Parkins
RSA
Director: Bill Bruce
President: Jules Daly
Executive Producer: Tracie Norfleet
Line Producer: David Mitchell
Director of Photography: Bob Ganz
NOMAD
Editor: John Murray
Assistant Editor: Jenny Mogan
Executive Producer: Susye Melega
Producer: Nicole Steele
Sound Design: Francois Blaignan
METHOD
Creative Director: Alex Frisch
Senior EP: Gabby Gourrier
VFX Producer: Helen Hughes
VFX Coordinator: Erica Headley
VFX Supervisor: Dan Seddon
Lead Flame Artist: Simon Scott
Flame Artist: Alan Lattari
Senior CG Artist: James Le Bloch
CG Artists: Todd Herman , Christine Verzosa, Hiro Okubo, Andy Tamandl, Olivier Dumont, Tristian Madura
Roto/Paint Artists: Cecile Tecson, Pam Gonzales, James Pastorius
CO3
Colorist: Tim Masik
SOUND LOUNGE
Mixer: Tom Jucarone
Assistant: Jodi Levine
EMOTO MUSIC
Composer: Ryan Elder
Producer: Paul Schultz
14 Comments
You gotta be fucking shitting me.
+++
"I love some things, and don't love some other things."
ha ha ha... such a story board and such an execution is not possible by a team less than that mentioned in the credit. wow. isn't this some crap!
shahid
sweet and sour.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
bad very bad
like an absurd SF novel from the 60s and 70s, very well appreciated.
Bad idea
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
greg and mike had nothing to do with this travesty
Strange idea that is conceptually poor, must have really sold it at the pitch, I'm surprised the client decided to run with it :-)
Carbon neutral branding, graphic design, web design and digital agency based in Manchester UK | www.carboncreative.net
Graphic design Manchester | Website design Manchester
this is the worst thing bbdo has ever done. period.
I can actually identify with the insight behind this commercial.
when your shoes are giving you problems, you can't stop thinking about the damage it causes to your feet.
this really sucks
Quite really.
Sorry! If you take everything that literally the creatives must walk around with a pile of shit on their head right now!
http://twitter.com/royschellekens
Hate advertising? Make better ads.
?????
The ad is so interesting. Think of not properly fit of shoes is feet on the head. It's correct! A person can't anything when people irritate some matter, their think about only a thing that it be made irritating them.