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#USEITDICK, Male Mermaid

Agency: 
Published/Aired: 
April 2013

Also From This Campaign (3 items)

Description: 

Everybody is sick and tired to hear about condoms. So MTV created a new concept that goes straight to the point: #USEITDICK. The campaign contains three films: Male Mermaid, Jumping Jacks and Tennis Player. Each one shows idiot doubts about condoms and the answer always comes from MTV: #USEITDICK. Literally.

Advertising Agency: Loducca, Brazil
Creative Directors: Guga Ketzer, Cássio Moron, Fábio Saboya, Sérgio Mugnaini
Copywriter: Thiago Bocatto
Art Director: Maria Eduarda Di Pietro
Agency Producers: Ana Luisa Andre, Claudia Stancev
Account Supervisors: Fernão Cosi, Fabiane Veiga
Advertiser's Supervisors: Wagner Gorab, Ana Penteado, Eduardo Zanelli
Account Manager: Flávia Godoy
Planners: Ken Fujioka, Daniel De Tomazo
Producer: Larissa Luisi
Director: Del
DOP: Rafael Levy
Editing Company: Conspiração Digital
Post Production: Ricardo Souza
Executive Director: Cristina Lopes

Comments (3)

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Highest Rated

guajiro's picture
guajiro
Activity Score 127

nice video

ankitadv's picture
ankitadv
Activity Score 818

nice video

ankitadv's picture
ankitadv
Activity Score 818

nice video

guajiro's picture
guajiro
Activity Score 127

nice video

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