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Movistar: Tarantula

Advertising Agency: Young & Rubicam, Buenos Aires, Argentina
Creative Directors: Martín Goldberg
Copywriter: Martín Goldberg
Art Director: Hernán Damilano
Producer: Luis Pompeo
Production company: Puenzo Hnos., Buenos Aires, Argentina
Director: Pepe Puenzo
DP: Julian “Mex” Ledesma
Line Producer: Nicolás Hoffmann
Rep: Juan Maidana
Postproduction Facility: Metrovision, Buenos Aires, Argentina
Editor: Hugo Primero
Visual Effects Company: 3DN Post, Buenos Aires, Argentina
Audio Post Company: La Casa Post Sound, Buenos Aires, Argentina
Music Production Company: Animal Music, Buenos Aires, Argentina

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17 comments

Arkadiusz's picture
Arkadiusz
509 pencils

I like the beginning, but when we are coming to the point... "We talk about web, so we use the spider"? Isn't it too obvious?

byretos's picture
byretos
16 pencils

que porqueria....

byretos's picture
byretos
16 pencils

pense que la adaptación en Ecuador era mala, pero veo que ha sido la misma huevada

Guest's picture
Guest

EL único mérito es que Movistar haya aprobado semejante cagada.

Guest's picture
Guest

Me gusta, y no me parece obvio la relación de la araña con la web, sobre todo xq en español no tiene el mismo significado que en Inglés. Y me importa tres carajos que no me entiendan los que leen en inglés.

Guest's picture
Guest

Y para qué la subtitulaste?

Guest's picture
Guest

yo creo que para comunicar una promo esta bueno, no todo es trucho en esta vida chicos, no vivimos de eso...

federo's picture
federo
781 pencils

I think:
a) the commercial is not funny, doesn´t communicate no promo, doesn´t give the promo no "value". is a little joke with a spider freaking out a girl and the only way of close this mess is the phrase "dont be afraid of internet". poor. so poor.
b) last three guests writing in spanish are -in order:
Martín Goldberg
Hernán Damilano
Luis Pompeo

Guest's picture
Guest

Hacer mierda hacemos mierda todos, pero de ahí a subirla a que la vea todo el mundo... hay que tener coraje.
o la cara de piedra.
QUE COMERCIAL DE MIERDA!. por favor.

Guest's picture
Guest

I think that it´s a bloody garch, an spider?????????? please it´s a fucking verga. Guys if you think that this ad will win a festival you are boludos. JAJJAJAJ An spider, oooo you´re so brillant. PENES!

Guest's picture
Guest

adorabllleee ;)

alexander_bickov's picture
alexander_bickov
3279 pencils

Beauty and monster idea :)

Guest's picture
Guest

Well I will write in english though I am argentine but I really want people to understand where this is going.
My family and me were sitting in front of the TV the other day when we saw that comercial (and by family I mean my Uncle and aunt my mother etc. -the whole bunch) so we saw that comercial and everyone started to laugh their asses of. And they actually remembered what it was about (the promo). The translation can´t show the way that spider talks which is a pitty.
I think it´s a really good comercial that comunicates.

I pitty those to come here and give their totally unnecessary coments whithout class, ofending people and hiding behind a stupid nick.

Siento vergüenza ajena por ustedes

shahidali's picture
shahidali
4063 pencils

the art direction at the very beginning is nice. the twist is nice.

shahid

mykarocks's picture
mykarocks
16 pencils

wicked

Guest's picture
Guest

cool ad buddy

julian.l's picture
julian.l
56 pencils

i agree with shahidali, despite the fact that the idea is lame, the art direction isn't bad at all.

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