Movember: Alley fight
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Advertising Agency: TBWA\Chiat\Day
Group Creative Director: Jason Nichols
Associate Creative Director: Xanthe Hohalek
Art Director: Dustin Artz
Copywriter: Chris Jones
Producer: Anh-Thu Lee
Assistant Producer: Doris Chen
Production Company: Tool of North America
Director: Tom Routson
DP: Michael Bonvillian
EPs: Brian Latt, Jennifer Siegel, Dustin Callif
Line Producer: Jeff Tanner
Production Designer: Peter Benson
Editorial: Nomad Editorial
Editor: Tom Muldoon
Assistant Editor: Eric Wais
Producer: Nicole Steele
Telecine: Technicolor
Colorist: Sparkle
VFX: Dtrain
VFX Artists: Casey Price, Lauren Riedel, Cara Farnsworth
Producer: Dan Connelly
Aired: November 2009
4 Comments
The spots' not bad, but the whole idea of trying to get people to grow a mustache for prostate cancer awareness is a bit, um, stupid.
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"I love some things, and don't love some other things."
I disagree. Movember is huge here in New Zealand. It’s a great way for the 18 to 30 year olds to get involved in a fundraising event that they normally wouldn’t, and have fun while doing it. It has been a great way to spread the word about prostate cancer.
That's the whole idea it is stupid, stupid. Lighten up. These spots don't reflect the underlying humorous theme of the fundraiser.
Macho approach to a manly problem... Health awareness messages given like this...? Prostate cancer ambushed and bitten by three bar buddies? Silly..
It gives people (man people) a subliminal message that prostate cancer is something you can beat up, don't take it very seriously. Yes, silly...