M&M's: 15 minutes

Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars
Executive Creative Directors: Tim Bayne, Lauren Connolly
Senior Art Director: Eduardo Petersen
Senior Copywriter: Christopher Cannon
Senior Producer: Regina Iannuzzi
Producer: Sofia Doktori
Executive Music Producer: Melissa Chester
Senior Account Director: Susannah Keller
Account Director: Carrie Lipper
Account Manager: Tani Nelson
Account Executive: Alyce Regan
Production Company: Traktor
Director: Traktor
Head of Production: Rani Melendez
Visual Effect House: Framestore
VFX Supervisor: David Hulin
Executive Producer: James Razzall
Senior Producer: Graham Dunglinson
CG Supervisor: James Dick
Lighting Lead: John Montefusco
Animation Lead: Jim Hundertmark
Animation: Shayne Ryan
Compositing Lead: Sharon Marcussen
Producer: Raven Sia
Visual Effects: The Mill
Producer: Colin Blaney
Edit House: PS260
Editors: Ned Borgman
Assistant Editors: Matt Posey, Colin Edelman
Senior Producer: Laura Patterson
Final Mix / Sound Design: Frank Venderosa / Nutmeg

March 2014


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Andrés Téllez V.

Ashcer's picture

The commercial was entertaining to watch because I feel the script and both the actors were funny. Partnering up with Geico was a great idea because in often cases a lot of their commercials have comedy in it and keep the audience entertained. M&M’s also did a good job because both companies have an artistic mascot to represent the company and combining an animal and chocolate was interesting to see. At the end of the ad a camel was shown and it was also funny to hear the M&M say “save it hump boy”. What would have been changed would be if Geico had some sort of daydream or idea if he did choose to insure the M&M or maybe a comedy romance that ran through his mind about the M&M. Also, perhaps extend the conversation the camel and the M&M had towards the end that could maybe have included Geico too.

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