Mitsubishi: Obstacles

Advertising Agency: Africa, Sao Paulo, Brazil
Creative Directors: Sérgio Gordilho, Flavio Waiteman, Humberto Fernandez, Rafael Pitanguy
Creatives: Humberto Fernandez, Rafael Pitanguy, Erico Braga, Alexandre Abu
Agency Production: Daniela Andrade, Vanila Fernandes
Agency Planning: Marcia Nery, Renata Lodi
Agency Account Team: Marcos Passos, Carolina Barreto, Fernanda Sierra
Media Team: Luiz Fernando Vieira, Fabio Freitas, Tony Arbex, Gabriel Roveri
Production Company: Hungry Man
Director: Carlao Busato
Exec Producer: Alex Mehedff
DP: Russo Loyola
Line Producer: Rodrigo Castello
Post Production Supervisor: Rodrigo Oliveira
Editor: Andre Mello
Post Production / 3D: Hungry Man E Atomo
Music Prod Co.: A9 Audio

August 2011


vanderleun's picture
71 pencils

Lot of work for sort of blah.

kleenex's picture
41166 pencils

and you are correct.

peticaca's picture
189 pencils

Visualy awesome but... don't really see where the ad wants to go ?

Glut's picture
3937 pencils

great art work and different approach for a very done idea "for those with a sporty, familiar and adventurous life "

Temple's picture
11323 pencils

Those who work on car accounts know how hard it is to have a decent idea, while showing the car for 60 seconds, as the clients (and to be honest, AND the target group) want it. Under this light, this is very very good.

kgeiger's picture
7287 pencils

The red guitar pick. Where did it come from and where did it go?

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