MethProject.org: Rochelle

Advertising Agency: Organic, USA
Chief Creative Officer: Conor Brady
Executive Creative Director: Brad Mancuso
Creative Director: Urs Ross
Associate Creative Director: Jola Hyjek
Art Directors: Tyler Warrender, Mark Butorac
Copywriters: Fred Abercrombie, Brian Pike, Lauren Tyrrell
Designer: David Paslay
Motion Design: Lorena Pazimo, Michael Whiteside, Bert Tam
Executive Producers: LauraLe Wunsch, Tom Hillebrand
Account Team: Andy McKinney, Jamie Shiembob
Group Director, Technology: Tom Tully
Technology Director: Dale Gillespie
Rich Media Architect: Jordan Gray, Clayton Gibb
Web Developers: Margaret Beck, Robert Watzke
Design & Animation: Studio AKA
Directors: Steve Small, Kristian Andrews, Grant Orchard
Illustration: Margot Tsakiri-Scanatovits, Eamonn O'Neill, Gemma Mortlock, 
Cristobal Infante, Kristian Andrews
Animation: Margot Tsakiri-Scanatovits, Eamonn O'Neill, Kristian Andrews, 
Phil Warner, Eamonn O'Neill, Grant Orchard, David Prosser, Steve Small
Executive Producer: Sharon Titmarsh
Sound Design: Jeremiah Moore
Mix: Mark Pitchford, M Squared Studios

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CrackerJackWorks's picture
10079 pencils

These are all really powerful. Good job.

moteldemoka's picture
63 pencils

It kind of makes meth look like a colorful, psychedelic trip... which means I find the ad beautiful and it that sense I think it fails.... it doesn't do anything to scare me away and it doesn't convey depression by drugs like it should. The other spots from the campaign are better.

morse's picture
15028 pencils

I think it works, but I agree that some people may see this as a little cool.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

andylefty's picture
4533 pencils

Beautiful ad. Not sure it shows enough fact based deterrents.

kleenex's picture
25556 pencils

The TV sports are perfect...

vagdz's picture
245 pencils

"When I knew I was losing everything, I still wanted to get high"... Scary.

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