Mercedes: Waltz

Advertising Agency: Merkley & Partners, New York, USA
CEO: Alex Gellert
Executive Creative Director: Andy Hirsch
Group Creative Heads: Scott Zacaroli, David Fox
Art Director: Ben Krantz
Copywriter: Alex Smulian
Director Broadcast Production: Gary Grossman
Senior Producer: Alex Kobak
Director of Business Affairs: Pam Carden
Director of Client Services: Cynthia Davis
Group Account Director: Diane Hernandez
Account Director: Lisa Manarelli
Account Supervisor: Nicole Manrodt
Account Executive: Samantha Plevy
Production: SUPPLY&DEMAND
Director: Sean Thonson
Executive Producer / Managing Partner: Tim Case
Executive Producer / Managing Director: Kira Carstensen
Head of Production: Jennifer Ingalls
Producer: Rita LeRoux
Editorial: THE WHITE HOUSE, New York, NY
Editor: Mark Langley
Senior Producer: Melanie Klein
Visual Effects: PUBLIC VFX, Venice, CA
VFX Supervisor: Tony Smoller
Executive Producer: Kim Nagel

10 comments

757 pencils

jagadeeshSunday, February 13, 2011 - 03:23

hey ivan...please use youtube..

1025 pencils

picopalqleaMonday, February 14, 2011 - 12:10

YES PLEASE! flash sucks man. back to qtime..................
ahhhh(sigh)... he never lisint...

10 pencils

identuityTuesday, February 15, 2011 - 07:21

don't use youtube, it is slow nowadays

4317 pencils

CuriousPencilSunday, February 13, 2011 - 05:29

"You either have it or you don't."

When did Mercedes start using chisels and slate to write?

165 pencils

cracker66Sunday, February 13, 2011 - 12:53

Great spot - also beautifully shot.

11495 pencils

morseSunday, February 13, 2011 - 14:48

Beautiful idea and execution.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

1164 pencils

abakeMonday, February 14, 2011 - 15:29

Waste of time and money.

102 pencils

oanabarbu10Tuesday, February 15, 2011 - 09:10

I love the fact that they named the ad "waltz" (relating to a traditional referee). But beside this, the copy and the voice are pretty annoying and the execution a bit to "american" for a German brand.

9453 pencils

TempleTuesday, February 15, 2011 - 10:44

It's the first time I see a CEO in the credits. Hey CEO, what did you do exactly?

22 pencils

Madison MavenWednesday, February 16, 2011 - 11:58

Good for M-B for not taking a direct shot back at Audi. M-B is the leader, take the shots and bite back subtly, don't legitimize Audi.

-MM
Madison Maven
http://adnalysis.wordpress.com

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