McDonald’s: Filet-o-Fish
Advertising Agency: Arnold
Chief Creative Officer: Pete Favat
Creative Director: Chris Edwards
Art Director: Kristen Landgrebe
Copywriter: Pete Harvey
Producer: Sean Vernaglia
Assistant Producer: Jaime Guild
Project Manager: Kasey Fechtor
Business Affairs: Kim Stevens
Human Nature: Rich Santiago
Account Service: Gary Steele, Catherine Ellefson, and Dan Gross
Production Company: Station Film
Production Company Producer: Tom Rossano
Director: Brendan Gibbons
Cinematographer: Jo Willems
Editorial Company: Accomplice
Editor: Collin Cameron
Back in the Day Music Company: Audio Socket
Music Title: “Back in the Day”
Music Company: Pulse Music
Music Title: “Singing Fish”
Recording Studio: Soundtrack Boston
Recording Engineer: Mike Secher
Launch Date: March 2009
30 Comments
funny...
Makes me want to sing the song...and never, ever, ever eat another filet o'fish. Wait, is that what's supposed to happen? Hmmm...
My students and I have been singing it to annoy each other. It is catchy and I guess that was the point to get you to want to buy.
awesome. advertising thats about the product. and makes me laugh. i am lovin it.
Awesome. Advertising that's about the product!!
Sing it to me. Show it to me. Sell it to me. Tell me what you're offering. Tell me what I'm buying!
I'm LOVING IT!!!!! : (
This is funny. Catchy song. I remembered it. The song really carries it.
aaaaaaaaaaaaaahahhahahahahahhahahahahha
luuuvvvv ittttttt =]
ewwwwwwww this sandwich makes me sick
good concept tho.
dumbass
c'mon, i rated it 8, im not swayed by that disgusting sandwich.
dumbass
당신 뇌 손상이
At this point I run out of the room when the spot comes on...
Ha. Funny.
That sucked!!
http://www.truactionflix.com
funny - yes. do i want to buy a fish fillet after watching it? absolutely NOT. also, those blocks look the way too stupid even for the regular mc'donalds crowd.
makes me want to go vegetarian after watching this schlock.
Funny.
It reminds me of this ad, i think this is more lol:
Where's my chips?
http://9gag.com/gag/1281/
It is one of the best commercials ever produced. Great job ad team!
Fantastic!
Cool, like so much the song .. could be a HIT ,lol
..............................................
http://www.creativefolks.net
I wouldn't say it'll be an award winner, but it's a great ad for its entertainment value.
BRILLIANT MARKETING! I love this song and they need to make a ring tone for it
This commercial is sick, disgusting and in poor taste. I am glad I'm a vegan.
Wish I was too.
Looking into it.
They can't possibly think this commercial will make people want to eat a fish sandwich!!!!
I tried, I couldn't do it.
Brilliant treatment of the concept ! Good Job !
Catchy tune, terrible product. Looks NOTHING like the photograph, as we all know they get a fat person to sit on their burgers before they hand them out the window. So, considering:
1. Catchy tune
2. Nice looking product
I would rather charge them with false advertising.
SJackson
well, what can i say?
i don't like the fat guy heathing a fish sandwich from Mc, and i don't find any sense at the end?
the product is nothing, need some colors...hahahaha!
Gimme back that Filet-o-fish!!
LOL!