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McCann Erickson Israel: The worst case study ever

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Your rating: None Average: 7.4 (39 votes)

Case study videos became quite common in the last few years. suddenly, every small campaign turns into the biggest buzz making campaign in the world. we decided to do the exact opposite. in order to emphesize our lack of creative talents we created the worst case study ever.

Advertising Agency: Mccann Erickson, Tel Aviv, Israel
VP Creative : Eldad Wienberger
Copywriter: Ami Alush, Asaf Zelicovitch
Art Director: Guy Laufer
Published: February 2010

12 Comments

TommyO's picture 1878 pencils
Guest's picture

nice

Reality Check's picture 1725 pencils
4

Really doesn't take itself seriously. In fact, it so doesn't take itself seriously that it has a negative impact on the advertising agency.

Flurb's picture 208 pencils

You clearly have no sense of humour. Which makes you exactly the type of person McCann does NOT want to hire. I think this ad will do a good job speaking to talented creatives who have a sense of humouir. Nice work.

Guest's picture

hahaha

Guest's picture

LOL

dollypoppin's picture 1421 pencils
7

This made me smile. I even made it a favorite. :)

---------
"Nihil sub sole novum"

rdsomani's picture 16 pencils

LOL......

R.D.Somani

Guest's picture

poor ad...

tirthomitro's picture 2186 pencils

K E W L!!

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

You are one sad bloke, mate! It's about time you changed careers!!!

velle's picture 1560 pencils

ahahaha, at least it got my eyeballs glued all the way to the end

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