Mattel: Race
Advertising Agency: ageisobar, São Paulo, Brazil
Creative Director: Carlos Domingos
Art Director: Henrique Mattos
Copywriter: Daguito Rodrigues
RTVC: Juliana D´Antino
Director: Rodrigo Pesavento
Production Company: Zeppelin Filmes
Music Company: S de Samba
Music Directors: Dimi Kireeff, Henrique Nicolau
Published: November 2011
7 comments
The claim makes it right!
Oh god, is this really the best idea they could come up with? Not working for me, not at all.
Why? this ad is not so bad. Not the best but not a bad idea.
"We overpromise. Your kid cries in disappointment."
even worse than the print. if that's possible. the setup was painfully long.
I like the ads.
overdone, but it was a good idea ...