Lux soap: Provocateur

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Director:Chel White
Designer: Jim Clark
Via: AdJab

Your rating: None Average: 9.5 (2 votes)

Comments

Whoooo-A.

Bad grrrrrrl!
Drrrrrrty like the soap....
:)

Crazy. Nice one.

this is great.
where is it from?

think lux is a brazilian soap

Lux is a british product (introduced 1925 by Lever).
LUX stands for Luxury.

Hope that helps.

Tricky concept to pull off. But this does it bang on.

smell like a Tim Burtom`s movie

I've had to work on LUX before and never in a billion years would the client let us do something like this... bravo, this rocks.

pindaro's picture

jajajajaja I had a lot of fun with the details.... great ad!!

ivan's picture

Did you see the squirrel petting his nut?

pindaro's picture

yeah!!! and the sado-gnome jajajajjajajjajajajjaa

nicely executed. good work

Just brilliant out-of-the-box!!! Respect!!!

Fatto's picture

The treatment is very cool! Remember me a old Lewis tv!

The idea its very nice!
at the end is a very Beaiutifull AD

it's from Argentina

nice stuff