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Lux: Save your skin

Production Company: Filmakademie Baden-Württemberg
Creative Directors: Andreas Bruns, Gunnar Heuwold
Director: Andreas Bruns
Director of Photography: Simon Drescher
Executive Producers: Andreas Bruns, Susanne Kultau
Producers: Carmen Giesing, Nathalie Kraft
Editors: Andreas Bruns, Philipp Ostermann
Compositing / Grading: HARVEST Digital Agriculture
Production Design: Cosima Vellenzer
Composer / Sound design: The German Wahnsinn Team

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14 comments

Perkptar's picture
Perkptar
398 pencils

Great storytelling and impeccable spot production but, will it actually sell soaps? Jolly Hallowe’en!

Andrés Téllez V.
consumo|sentido

Arnav's picture
Arnav
168 pencils

ahahaaha....seriously? ..it really is eye grabber...good for the "Branding" but I don't its gona help them sell

Humberto228's picture
Humberto228
7 pencils

hahaha, It's good content for the brand, really funny.

Humberto Maldonado

kleenex's picture
kleenex
27722 pencils

For a halloween ad it is nice, but I do not think it will sell many soaps.

Ayeyahyah's picture
Ayeyahyah
477 pencils

unless you're selling a slippery soap, then again, all soap can be slippery, and it's not that funny

Hadrons's picture
Hadrons
5743 pencils

Great memorable soap spot!

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

PieArson's picture
PieArson
458 pencils

Very good ad for Halloween.

*** --- ***

monoliz's picture
monoliz
1326 pencils

no benefits for potential target are disclosed. doubt on selling the product and brand recognition.
good production

Macster's picture
Macster
28 pencils

Films like these can make people like advertising alittle bit more. Thank you!

Mr. The Bear's picture
Mr. The Bear
237 pencils

What if they are not trying to sell a soap but just trying to create brand awareness? Lux since 1924, saving your skin....happy halloween

Bear It

Shvitripopiergaila's picture
Shvitripopiergaila
2 pencils

Wouldn't it be better to change "Save" to "Saves"? Either way, when adding "since 1924" afterwards, it sounds weird to me. Maybe because I'm not a native speaker.

Bogott's picture
Bogott
225 pencils

Gee this is good.

Austin Video Production's picture
Austin Video Pr...
825 pencils

That's really brilliant. Well shot. Nice and moody. Great punch line when the guy slips on the soap. Nice.

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