L'Oréal: Happy hair day

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Advertising Agency: bleublancrouge, Canada
Client servicing: Ève-Marie Boutet
Creative Director: Gaëtan Namouric
Creation: Valérie Forget, Sébastien Deland, Frédéric Roux
Production House: Police
Producer: Lisa Arduini
Director, stop-motion artist: Valérie Dupras
Music producer: Joss Dumas
Composers: Charlie Dalin, Niko Wasterlain
Studio: 4 Monkeys, Paris

Your rating: None Average: 5.4 (44 votes)

Comments

This is bad...

very sad hair day with music and dance. ¿where is the colors? the trees scare

Wow ... this is like the hair blocking your shower drainage come alive.

hair dolls? It's like a creepy wookiee stalker party O_O

nice pictures, very funny. but the music is ... äh... interesting ;-)

creepy hair day..but at least a different idea for haircare

Utter clutter... Takes away more than it does giving.

Who turned the world upside down?

crap like this is not expected and accepted from a top brand like Loreal. eventhough the concept is good but the execution sucks big time.

scarry hairy

HATE IT....

try to be cute and got scary. Horrible.

Syd's picture

Oh Gross!!!!!

what the...¿?¿

I think it's great, it made me smile :)

I thought Publicis had l'Oreal...?

Creepy, but still a bit cute

lame

scary... though I'm quite sure it would work well in Japan.

What a pity that the only bright spot of colour comes in the packaging shot at the end. When I looked at the thumbnail, I thought, "Oh great, another Tim Burton wannabe". But somehow they took a visual concept and made it monochromatic and boring. Was there anything truly happy about this?

XLCowBoy's picture

I too thought it was a Tim Burton-inspired bit of work. Doesn't work for the product though... maybe for some drainage blocking thing.

The trees should move too and the whole thing should be shorter.

so naive.

Hahaha omg so crazy

xhpdesign.com