Libero Football Magazine: The Ab Machine

Advertising Agency: Lola / Lowe & Partners, Madrid, Spain
Executive Creative Director: Chacho Puebla
Creative Directors: Francisco Cassis, Sito Morillo
Copywriters: Nicolás Gómez Cal, Sito Morillo
Art director: Bruno Nakano
Designer: Nicolás Ordozgoiti
Client contact: Diego Barcala, Oscar Abou-Kassem
Client Service Director: Daniele Cicini
Account executive: Laura Gerpe
Producer: Cristina Español
Production Company: Blur
Director: Federico Cummins
Post Production: Serena


tirthomitro's picture
2758 pencils

thanks for the wonderful campaign

they showed me a picture & i laughed
dignity has never been photographed

GrumpyArtDirector's picture
862 pencils

Funny, surprising and straight to the point. Great campaign.

kubasagan's picture
112 pencils

very funny :) and the name of the defender was Dmytro Czyhrynski.

senior interactive copy @ K2

ironman1979's picture
1082 pencils


Advertising in funnier than making weapons.

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