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Lexus: Ben

Advertising Agency: Saatchi & Saatchi, Bucharest, Romania
Creative Director: Jorg Riommi
Art Director: Alina Zaharescu
Copywriter: Ana-Maria Taralunga

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11 comments

Temple's picture
Temple
10284 pencils

It could be a decent radio spot. But not a Lexus TV spot.

kleenex's picture
kleenex
29454 pencils

I like this TV spot.

pez's picture
pez
1733 pencils

I think this is a good idea. Really good.

bhuvneshwar.chd's picture
bhuvneshwar.chd
991 pencils

boss i like it.

"If you are irritated by every rub, how will you be polished?"
— Rumi

renatonl's picture
renatonl
76 pencils

a little bit obvious but still good!

Sushi lover's picture
Sushi lover
905 pencils

I agree that this could be a nice radio spot. And it is a nice idea.
But I don't really like the production, it makes the car look cheap. Maybe just me.

Dream needs to be big!

Winter's picture
Winter
77 pencils

i agree with you. while the idea is there, it makes it look like a family car. :/

DBB's picture
DBB
1218 pencils

This is great. maybe better for radio but still.

Glut's picture
Glut
3947 pencils

yes, not for tv. Despite not being a great idea works better for radio

imtiyazkhan's picture
imtiyazkhan
49 pencils

" ".

khanz

jcoleman's picture
jcoleman
2 pencils

good work. I agree it's a bit obvious but I like :)

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