Kuoni Travel: How to dance a sexy Cuban salsa

Advertising Agency: LBi, Edinburgh, UK
Creative Directors: Gemma Butler, Gav Gordon-Rogers
Art Directors: Emil Rydberg, Alex Woodcock
Copywriter: Joanne Oatts
Director: Joanna Susskind
Producer: Nikki Godley
DOP: Simon Vickery
Graphics: Pete Fullerton
Music: Stu Brown
Talent: Romina Vessella, Eliecer Reyes
Published: April 2013


certaintly's picture
4052 pencils

let me get this right, to sell cuban dance lessons you show 2 people dancing a cuban dance and explain the steps.

they actually hired an ad agency for this idea? it's the most literal, uncreative idea they could have come up with.

morse's picture
16752 pencils

Lovely. I really like it.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture
37361 pencils

I agree with you...

Derek Mullings's picture
Derek Mullings
34 pencils

Certainly: Kuoni is a travel agent.

certaintly's picture
4052 pencils

oh, makes a bit more sense. still, seems like a pretty bland ad to me.

LuMiEzAhCrAyCrAy's picture
18 pencils

i do not like the background theme it did not make me feel the passion towards the dancing

Arnav's picture
168 pencils

i like the music n the way they shot also breaks the stereotypes of what they call a "travel ad"

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