Big Breakfast

March 2011
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At Kellogg’s, we believe in the power of breakfast and its ability to bring out the best in each day. And yet, one in four children lives in food-insecure households, making breakfast hard to come by. So when you share your breakfast with us, we'll help share breakfast with kids in school who might otherwise miss out. Our goal? To help share one million breakfasts by the start of the 2011-2012 school year.

Advertising Agency: Leo Burnett, Chicago, USA
Creative Director: Don Bowen, Jim Bolton
Art Directors / Copywriters: Rick Brim, Daniel Fisher
Director of Photography: Federico Alfonzo
Producer: Emma Bewley
Production Company: Spank Corp Ltd
Director: Tim Brown
VFX / SPX / Editorial / Editor: Mark Edinoff / The Quarry
Music Company: All usage/licensing handled by Sound Lounge

Comments (18)

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Highest Rated

el_mediano's picture
2 Activity Scores

un par de mexicanos en ese gran desayuno no hubiera estado mal, siendo que hay tantos por allá en la tierra de los sueños