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Keep California Beautiful: Beach party

Advertising Agency: BBDO West
ECD(s): Jim Lesser, Jon Soto
CD/AD: Roz Romney
CD/Copy: Neil Levy
Prod Company: Tool of North America
Director: Geordie Stephens
DP: Ross Richardson
EP(s): Brian Latt, Jennifer Siegel
Line Producer: Jeff Tanner
Production Designer: Peter Benson
Editorial: The Whitehouse Post
Editor: Dan Oberle
Asst Editor: Jeff Carter
Producer: Joni Wright
Telecine: New Hat
Colorist: Beau Leon
Online Company: Vendetta
Online Artist: Shauna Prescott
Title Design: Superfad
Music: Human Worldwide
Audio Post: Lime
Mixer: Joel Waters
Aired: July 2009

14 comments

Guest's picture
Guest

Too little. Too late.

shahidali's picture
shahidali
4069 pencils

such a big list of people to finally get this!!!!!!!!!!!!!!!!
what the hell is going on!

shahid

Guest's picture
Guest

It takes people to make things.... but you probably have no idea what I am talking about.

alexander_bickov's picture
alexander_bickov
3283 pencils

Funny, but not effective

pabloaotw's picture
pabloaotw
235 pencils

Not effective? Do you have a results report to say that? Honestly, I don't think this will change the human behaviour on the beach, I'm not very impressed by this commercial, but you need to know some real numbers to say "not effective".

mrckais's picture
mrckais
417 pencils

sponge bob?

mrckais

Guest's picture
Guest

Could've been waaaay funnier.

Guest's picture
Guest

Awesome. Luv it. Totally effective for me.
Gets the message across without being nasty/mean/demanding.

Guest's picture
Guest

Awesome. Luv it. Gets the message across without being nasty/demanding.

jimkuz's picture
jimkuz
410 pencils

Awesome. Luv it. Gets the message across without being nasty/demanding.

CurryJ's picture
CurryJ
955 pencils

Don't love it...not enough given to the actual message. It could get easily missed

================================================
I think; therefore I am

Guest's picture
Guest

If you're a moron, yeah.

Guest's picture
Guest

luv it... quite 50th but I think thats ok

Guest's picture
Guest

I think they should end with a stronger mesaage. I don´t know...something like...Isn´t it funny? We all talk about it but we do nothing about it, that´s why we laugh about it.

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