Jose Cuervo: Negotiation

Advertising Agency: JWT
Co-President: Ty Montague
COO: Harvey Marco
Production Assistant: Alex Duncan
Production Manager: Judy Brazong
Dir. Broadcast Talent: Jamie Whitfield
Talent Manager: Lisa Schieder
Dir. Integrated Productions: Clair Grupp
Dir. Broadcast Production & Content: Joe Calabrese
Global Business Director: Sophie Kelly
Account Director: Judson Whigham
CD: Matt Macdonald
AD: Anthony Chelette
Copywriter: Chris Plehal
Producer: Jennifer Mastrorilli
Prod Company: Smith and Jones
Director: Ulf Johansson
EP: Phillipa Smith
Post/Effects: Smoke & Mirrors/NY
CD: Sean Broughton
Lead VFX Artist: Kirk Balden
CG Artist(s): Steve Parrish, Serken Ertekin, Wei Louie, Greg Calas
VFX Support Artist(s): Phillip Akka, Sam Caine,
EP: Celest Gilbert
VFX Producer: Paul O'Beirne
Editorial: Peepshow
Editor: Andrew Macarthur
EP: Amy Saunders
Assistant Editor: Naomi Spiro
Producer: Anne Vega
Telecine: Company 3
Colorist: Tim Massick
Sound Design: Alan Friedman
Audio Engineer: Andy Green
Music: The Lodge
Music Producer: Theresa Notartomaso
Aired: January 2009


short shorts's picture
short shorts
109 pencils

Did it really take that many people to make such a contrived, dull ad?


Guest's picture

Can we (once and for all) see a smart conceptual spot that's NOT about driving traffic to some lame microsite and more about what's being advertised? It's a very disturbing trend that's going on lately.
Oh, it's an INTEGRATED ad campaign. It's all about the brand "experience"!! My bad.

: (

TRICKY's picture
3950 pencils

i thought drinking tequila was funnier

"just commenting to gather points i love free drinks"

The man who stops advertising to save money is like the man who stops the clock to save time

Guest's picture

iski maa ki

capywriter's picture
5511 pencils

I think these make a nice set actually. I like the thing with the book. Not bad at all.

Temple's picture
10932 pencils

Not bad.

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