Johnson & Johnson: Charm

Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars

Executive Creative Directors: Ronald Ng, Mathias Appelblad

Senior Creative Directors: Kara Goodrich, Cesar Finamori

Copywriter: Kara Goodrich

Art Director: Cesar Finamori

Executive Producer: Peter Feldman

Production Company: MJZ

Executive Producer: Emma Wilcockson

Producer: Lalou Dammond

Director: Joaquin Baca-Asay

Director of Photography: Joaquin Baca-Asay
Editing House: Cut + Run

Executive Producer: Rana Martin

Producer: Ashley Carrier

Editor: Gary Knight


kleenex's picture
33754 pencils

All three of the ads are great...

miko1aj's picture
3098 pencils

yeah. all of them worth watching. It's a difficult theme and here we have brilliantly executed simple, yet touching concept. It's not twisted, witty advertising. It's just great.

Ed Rapport's picture
Ed Rapport
724 pencils

Yea this is a good ad.. really touching and heartfelt.

renatonl's picture
76 pencils

This campaign kick ass!!!

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