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Johnnie Walker: The Journey

Advertising School: Filmakademie Baden-Württemberg, Germany / Miami Ad School, Berlin, Germany
Creative Directors: Thomas Garber, Benjamin Entrup
Art Directors: Thomas Garber, Benjamin Entrup
Copywriter: Ralph Stieber
Photographer: Thomas Garber
Additional credits: Ralph Stieber, Thomas Garber, Benjamin Entrup
Published: 2010

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8 comments

jinfan102's picture
jinfan102
160 pencils

This commercial makes me want to transfer to Miami Ad School :(

FourT6and2's picture
FourT6and2
218 pencils

Wait, what? So if I drink Walker I'll become a crazy, dirty, homeless hitchhiker and get into fights with random people? Maybe even get to bathe in a lake somewhere? Sign me up.

Great production on this. But I'm a little lost on what it's attempting to communicate.

atb2005's picture
atb2005
13567 pencils

You are not the only one "lost". Typical nonsense out of the Miami Ad School in Berlin.

jinfan102's picture
jinfan102
160 pencils

I love random stuff XDDDDD I love the execution, don't know exactly what it's trying to tell me :/ *scratchz head*

bgajus08's picture
bgajus08
134 pencils

I must admit I was wondering where this ad was going but it came together with the nice VO and slogan. Cheers, Miami.

pez's picture
pez
1795 pencils

This is really strong and I like it a lot... But if you want to talk to me about Johnnie Walker, I prefer this: http://www.youtube.com/watch?v=MnSIp76CvUI
There's no real connection with the brand for me... This could be a "crazy" commercial for Wrangler too...

Glut's picture
Glut
3947 pencils

got nothing to do with jw

Walhaala's picture
Walhaala
39 pencils

Very good Ad! emotional story, adventure feeling, but kind of real, and it fits perfectly to johnny walker! keep on writing!

p.s.: beginning at a corn field, hands touching the corn....like gladiator! good job!

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