Jeep: Water bottle
Advertising Agency: 99, Auckland
Executive Creative Director: Craig Whitehead
Creative Director: Craig Pethybridge
Creatives: Edward Bell, Raymond McKay
Motion Graphics Artist: Joerg Fuchs
AudioFX: Liquid Studios/99 Audio
Account Managers: Matt Dickinson, Kate Gilmour
Producers: Vicky O’Leary, Therese Bielawa
Aired: February 2009

31 Comments
original way to illustrate an old idea. I like
Original? Well... there was one before with a similar idea, I've watched it quite a few times:
http://www.youtube.com/watch?v=4-WLe40OCUY
Buenísima...lástima que Nissan Pathfinder ya lo hubiera hecho antes.
Very good!...but Nissan Pathfinder done before.
How is water in a bottle like bouncing breasts?
I like it. I think it IS an original idea. Well done.
Are you sure you don't work for them? How is this not virtually the same idea? You know they saw the breasts and went 'love that idea' then went 'how to borrow it?' ...
Seriously, if you think this IS original... you need to get out more.
Executive Creative Director: Craig Whitehead
Creative Director: Craig Pethybridge
Creatives: Edward Bell, Raymond McKay
Come on guys, stop posting as a 'guest'...
LMAO
Says Guest...
Nice one.
Even though it's not an original, but feeling and emotion are totally different.
One reason is, this year is 2009.
It'd better than old one for sure.
ya you're right I never saw the nissan one before, too funny but a bit cheap in taste!
Which one caught your attention more? = which worked better. I bet you watched the 'breast' ad more times than the you did the 'bottle'...
yeah cos using sex as an idea is a real original way to illustrate an idea
this is great idea, i think it goes well with the product...good job...
I wish the bottle weren't in 3D. It's killing the idea softly.
Could have been better. Idea was nice, even if it was already done before. The bottle was too stationary. I'm sure there should be some movement or vibration that's passed onto the bottle from the motion/ride.
seem before
http://www.joelapompe.net/2007/10/24/gravity-redefined-une-idee-qui-a-...
LMAO
oh, can you show us where the TVC for this has been done before would love to see it
Que robo
Done
http://www.youtube.com/watch?v=qGOvfuFsv_Y
Are you aware the link you posted is the same ad?
这个IDEA确实在汽车广告中就出现过。。。
I agree with Fri, 2009-02-20 10:33. Creatively I think the idea answers the brief, would have been nice to have had, a shot of where the jeep ended up. Would have been a Campaign Idea.
Ehhhh... I was expecting the water to turn over as if gravity was pushing it up.
I know you wont do that in your jeep... but would be more exciting...
I saw this the other day what a marvellous way to illustrate an old idea
Few seconds into the commercial, I knew what to expect...but I still loved it
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I think; therefore I am
great idea
Awesome
old idea, done before.
Wow you're quick
yeah old idea but nicely done.wud hav loved a little show on d s.wheels or more movement wit d but then again...kool
sue