Jameson Irish Whiskey: Lost barrel
Advertising Agency: TBWA\Chiat\Day New York
Chairman/Chief Creative Officer: Mark Figliulo
Creative Director: Jonathan Mackler
ACD/Copywriter: Erik Fahrenkopf
ACD/Art Director: Anthony DeCarolis
Executive Producer, Media Arts: Matt Bijarchi
Head of Broadcast Production: Ozzie Spenningsby
Art Producer: Julia Menassa
Letter Press: Peter Kruty
Print Producer: John LaFaso
Production Company: Biscuit Filmworks (Los Angeles)
Director: Noam Murro
Senior Executive Producer: Shawn Lacy
Executive Producer: Colleen O’Donnell
Producer: Scott Kaplan
New Zealand Production Company: Cherokee Films (Auckland)
Producer: Katie Kempe-Smith
Editorial House: Spotwelders
Editor: Brad Waskewich
Executive Producer: Tommy Murov
Music: Human
Effects: Framestore, London

25 comments
Nice. But doesn't quite stack up against the competition.
great filmmaking.
http://www.mixcloud.com/miko1aj/
voice over kills it.
A big "lol wut" here.
Amazing filmmaking, but concept?
I love this ad. It's one of the few that made me get up off the couch and go to the computer to find out who made it.
I don't quite understands why when Jameson meets with the giant octopuss his first reaction is to push the barrel to the bottom and save his life and then he reaperas like a great hero. If the barrel was so important why he didnt fight the octopuss from the very beggining.
its a really nice spot. go chiat!
lol this is awesome... too many (most) drink ads take themselves way to seriously. This is pure whiskey pub talk
cheers,
dlue
no idea. just lots of dough and a good advertising director that really wants to direct a movie.
Yes, i agree with dlue's comment.
A snapshot of the Irish spirit.
Done!
fantastic spot. this is the kind of spot that got me into advertising. not reliant on technique to be cool. just good storytelling. wish i'd done it.
Very good! Story telling. The nay sayer should learn what that means. Entertain people.
By the time I scrolled down the comments message (w/o reading any), I forgot, What beer was it? ;-)
that's funny, and true. same here.
7/10
what i hate about it is that this spot tells the story about a real irishman fightin for his booze! and you give him that sorry little voiceover and music. damn!
Directors version of this spot is sooo much better. Its 9/10 points. This one is 4/10.
Link?
Wow! What a great story! Feels like the beginning to a crazy mystery movie. Very well shot, nicely decorated... this is 10/10 to me, no matter what you say.
not impressed. just good production budget.
Where do you find the Director's version?
http://tanvirhassanraju.carbonmade.com/
HHHHmmmmmmm craziest ads ever.....................ha ha ha.....love it
tanvir
i love this ad. big idea is that jameson is a legendary irish whiskey. this makes me want to drink it
Very nice.
Hey guys, like whiskey more than vodka, right? So vote for it http://coolometer.org/whiskey-vs-vodka