Average: 7 (32 votes)

Advertising Agency: Arnold, Boston, USA
Chief Creative Officer: Pete Favat
Creative Directors: Wade Devers, Wade Paschall
Associate Creative Directors: Lee Walters, Chad Leitz
Executive Producer: Billy Near
Assistant Producer: Reaghan Puleo
Account Executive: Chris Ferko
Business Manager: Maria Rougvie
Production: Brand New School, USA
Director: Jonathan Notaro
Art Directors: Mario Stipinovich, Eric Conception
Designers: Ricardo Villavicencio, Stephen Kelleher, Emmett Dzieza
CG Lead: Vadim Turchin
3D Animation: Eric Concepcion, Han Ho, Mike Garcia, Walter Lubinski, Kim Kehoe, Andre Salyer, Carmine Laietta, Adam Rosenzweig, Dave LoGiudice, John Kalagian
2D Animation: Stieg Retlin
Storyboard Artist: Will Rosado
Compositor: Eric Concepcion, Dave LoGiudice, Michal Finegold
Executive Producer: Danny Rosenbloom
Head of Production: Devin Brook
Producer: Toby Sowers, Mike Sullo
Production Coordinator: Ilona Klaver
Original Music: The Lodge NY
Creative Directors: Eric Hillebrecht, Colin Thibadeau
Executive Producer: Sallie Moore
Producer: Heather Weisberg

9 comments

Jaap Grolleman's picture
7017 pencils
Jaap Grolleman

Oh man, such a cool animation. The product of profesionality, even the copy is good.

dumpinground's picture
22 pencils
dumpinground

nice

pinkads's picture
116 pencils
pinkads

Sin city Feel

_______________________
it's all in the head!!!

kgeiger's picture
6773 pencils
kgeiger

Hmmm... Even if this is nice, it seems as if whiskey brands are all jumping on the “history-telling” bandwagon... First Johnny Walker with "The Man Who Walked Around The World", then Jameson and "Lost Barrel" and now this...

Johnny Walker: http://www.youtube.com/watch?v=MnSIp76CvUI
Jameson: http://adsoftheworld.com/media/tv/jameson_irish_whiskey_lost_barrel

Madeinmelmac's picture
116 pencils
Madeinmelmac

i like art direction

paumarques's picture
1324 pencils
paumarques

m'agrada.

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

brandingworthspreading's picture
656 pencils
brandingworthsp...

The copy is great, but I expected more from Jack Daniel's. The animation is not lined-up with the brand identity..

Brain-Art's picture
1111 pencils
Brain-Art

Very Jack Daniel's, Excellent !!!

Ted Danson's picture
20 pencils
Ted Danson

Bad art direction, even worse copy. It's almost hard to totally f*ck up a client this cool. But they did.