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Eddie the Inventor - Focus group

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Published/Aired: 
July 2013
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Description: 

Eddie – the oddball inventor who has emerged from obscurity with a bunch of kooky inventions to help non-Internet Explorer (IE) users enjoy a better browsing experience if they don't have IE.

Advertising Agency: Jam/Engine, London, UK
Creative Directors: Wayne Deakin, Joel Lim
Creatives: Ian Gambier, Ben da Costa, Drew Wolf
Community Manager: Laura Murphy
Production Company: Archer’s Mark
Producers: Sagal Aden, Jo-Jo Ellison
Director: Alex Wrinckler

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