Interior Club furniture salon: Elasticity
The special cinema ad only for screening on the movie theatre screen. The spot intrigues the audience with the seeming screen transformation. It announces the ad message "about the durable and elastic furniture upholster" with the elastic embossing of the sofa from the screen.
Advertising Agency: mfive creative group, Moscow, Russia
Creative Director/Copywriter: Marina Majorova
Art Director: Maksim Buchenkov
Production company: mfive
Director: Maksim Buchenkov (mfive)
Published: March, 2010