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IKEA: Playin' with my friends

Advertising Agency: Mother, London, UK
Director: Dougal Wilson
Production Co: Blink
Producer: Ewen Brown
Editor: Ed Cheesman
Editing House: Final Cut
Post Production: MPC
VFX: MPC
VFX Producer: Julie Evans
VFX Supervisor: Tom Harding
Grade: Jean-Clement Soret
Audio post-production: 750mph
Sound Design: Sam Ashwell
DoP: Stephen Keith Roach

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16 comments

Fernando Fernandes's picture
Fernando Fernandes
1395 pencils

Deveria ser sempre assim!

bmclaughlin's picture
bmclaughlin
137 pencils

Very awesome

brandlover's picture
brandlover
157 pencils

love it!

thedesignaddict's picture
thedesignaddict
5379 pencils

This is awesome. I love everything about it.

kleenex's picture
kleenex
28016 pencils

Simple and fun.

Marlus Lau's picture
Marlus Lau
1806 pencils

Beautiful ad.

CrackerJackWorks's picture
CrackerJackWorks
11218 pencils

Fun...and I dig the track as well. Anyone know who it is?

andylefty's picture
andylefty
4533 pencils

‘Playin’ With My Friends’ was written by Dennis Walker with Robert Cray. It is recorded for this Ikea advert by Masters in France...'

talkingisfree's picture
talkingisfree
2576 pencils

very nice

andylefty's picture
andylefty
4533 pencils

Fun!

NatsN's picture
NatsN
164 pencils

The execution did full justice to the idea.. maybe even surpassed it

Temple's picture
Temple
9914 pencils

As fresh as uncorking a Beaujolais. Congrats.

Victorious's picture
Victorious
95 pencils

This is great!! Loved everything, great music, loved the camera movements

mastahdekay's picture
mastahdekay
34 pencils

Very cute!

rrgoto8's picture
rrgoto8
175 pencils

loved the simplicity of it

simonreviews's picture
simonreviews
80 pencils

I don't see an idea here, just an execution.

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