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One Room Paradise

Agency: 
Published/Aired: 
July 2013
Description: 

IKEA is launching a new campaign in the UK and Ireland, titled ‘Make Small Spaces Big’, which examines how space efficiency can improve your life at home. The work continues the brand’s strategy to demonstrate an understanding of the everyday challenges that people face in their homes.

Advertising Agency: Mother, USA
Photographer: Leandro Farina
Director: Megaforce
Production Company: Riff Raff Films
Producers: Cathy Hood, Matt Fone
Editor: Joe Guest / Final Cut
Post Production: Finish
Sound Design: Sam Ashwell / 750mph
DoP: Ben Smithard

Comments (9)

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Highest Rated

GrumpyArtDirector's picture
GrumpyArtDirector
Activity Score 858

Beyond creepy.

certaintly's picture
certaintly
Activity Score 3994

way too long

Kikin's picture
Kikin
Activity Score 210

Is it wrong if I got turned on by that Barbie?

Think. Then think again.

ivan's picture
ivan

Oversharing, eh? :)

morse's picture
morse
Activity Score 17508

Cool song.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Meredith Singh's picture
Meredith Singh
Activity Score 407

Yeah, why so long? I couldn't finish half of it.

kleenex's picture
kleenex
Activity Score 44705

Why??

GrumpyArtDirector's picture
GrumpyArtDirector
Activity Score 858

Beyond creepy.

Temple's picture
Temple
Activity Score 11337

You nailed this.

monoliz's picture
monoliz
Activity Score 1304

horrible execution for campaign named "Make Small Spaces Big"

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