Advertisement

Happy Honda Days, Car gift

Agency: 
Published/Aired: 
November 2011
Description: 

Film advertisment created by RPA, United States for Honda, within the category: Automotive.

Advertising Agency: RPA, USA
Executive Creative Director: Joe Baratelli
Group Creative Director: Jason Sperling
Senior Art Director: Hobart Birmingham
Senior Copywriter: Perrin Anderson
Art Director: Brian Farkas
Copywriter: Tylynne McCauley
Art Director: Cheston Kwan
Jr. Copywriter: Josh Hill
Executive Producer: Gary Paticoff
Production Company: Drive-Thru
Director: Tim Kendall
DP: Neil Shapiro
Executive Producer: Mark Setterholm
Line Producer: Deven LeTendre
Production Designer: Mark Behn
Editorial Company: The Reel Thing
Editors: Sally Banta, Lance Pereira
Executive Producer: Doug Klekner
Assistant Editor: Scott Deerborne
Music Company: Mophonics
Executive Producer: Michael Frick
Head of Prod: Shelley Altman
Creative Director: Stephan Altman

Comments (4)

Log in or register to post comments

Highest Rated

ellye's picture
ellye
Activity Score 2

Yeah, this clicks on me too. I liked it, it's the sense of humor that works just fine for me. And yes, I like the car too, even without the ad I would get my attention in a parking lot. Way to go Honda!

moteldemoka's picture
moteldemoka
Activity Score 63

Deadpan delivery doesn't really work specially when the humor on the ad is so dry. I like the retro style but I don't know if it's a good choice for this particular brand.

andylefty's picture
andylefty
Activity Score 4535

Below Honda advertising.

Big McLargehuge's picture
Big McLargehuge
Activity Score 76

There's a pragmatic appeal to this campaign that really clicks for me. Great talent, solid rational reasoning, and all with complete disregard to the fourth wall. GOOD ADVERTISING.

ellye's picture
ellye
Activity Score 2

Yeah, this clicks on me too. I liked it, it's the sense of humor that works just fine for me. And yes, I like the car too, even without the ad I would get my attention in a parking lot. Way to go Honda!

Advertisement