Honda: Dreams vs. Nightmares

A new short-film documentary, “Dreams vs. Nightmares,” breaks on Mon., June 29 at http://dreams.honda.com, as the latest installment in Honda’s “DREAM THE IMPOSSIBLE Documentary Series.” Launched in January, the “DREAM THE IMPOSSIBLE Documentary Series” is intended to speak to both the hearts and minds of consumers by endeavoring to reveal the essence of Honda’s corporate philosophy in an intimate multimedia, interactive Web site.

Director Joe Berlinger teamed with award-winning producers @radical.media to explore the tension between dreams and nightmares — both literal and metaphorical — and how they can be catalysts to act or think differently. Featured in the seven-minute film are observations from author, film director and artist Clive Barker; renowned leader in mind-body medicine, Deepak Chopra, M.D.; and Honda associates. Barker intuitively comments, “The waking dream is a kind of problem-solving.”

Advertising Agency: RPA, Santa Monica, CA, USA
Creative Director: Curt Johnson
Art Director: Curt Johnson
Copywriters: Curt Johnson
Photographers: Davi Russo, Jima Atsushi Nishijima

Film
Chief Creative Officer: David Smith
Agency Producer: Gary Paticoff
Executive Producers: Barbara Ponce, Jon Kamen, Frank Scherma, Frank Stiefel, Justin Wilkes
Producer: Curt Johnson
Director: Joe Berlinger
DP/Lighting/Cameraman: Andrij Parekh
Editor: Joshua L Pearson/Outpost Digital
Original Soundtrack: Q Department.
Post Production: Outpost Digital
Graphic Designer: Dave Dimeola, Chris Rubino

Interactive
Chief Creative Officer: David Smith
Executive Producer, Content: Gary Paticoff
Creative Director/Art: Curt Johnson
Associate Creative Director/Copy: Todd Carey
Senior Art Director/Art: David Mesfin
Senior Copywriter: Brenna Hajek
User Experience Lead: Alex Yra
Technology Director: Scott Westerfield
Technologist/Flash: Jeff Siegal

Aired: June 2009