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Honda: Bob's Accord

Advertising Agency: RPA, USA
Chief Creative Officer: Joe Baratelli
Executive Creative Director: Jason Sperling
Executive Producer: Gary Paticoff
Creative Director: Alicia Dotter
Associate Creative Director / Copywriter: Sarah May Bates
Copywriter: Kevin Tenglin
Producer: Phung Vo
Production Company: Park Pictures
Director: Joachim Back
Director of Photography: Emmanuel Lubezki
Executive Producers: Jackie Kelman Bisbee, Justin Pollock
Line Producer: Laure Stevens
Editorial: Spot Welders
Editor: Catherine Bull
Executive Producer: David Glean
Senior Producer: Carolina Wallace
Assistant Editor: Eileen Miraglia
VFX Company: Shipping + Handling
Lead Artist: Casey Price
Executive Producer: J. Patrick McElroy
Producer: Lisa English
Flame Assist: Lauren Reidel
Telecine: Company 3
Colorist: Sean Coleman
Producer: Matt Moran
Music: Unseen Music
Composer: Keith Kenniff
Post Audio: Lime Studios
Mixer: Dave Wagg
Assistant: Adam Primack
Executive Producer: Jessica Locke

Published: 
October 2013

3 comments

kleenex's picture
kleenex
40708 pencils

They have a concept, but a weak one imo.

ahrimanpob's picture
ahrimanpob
100 pencils

I like it, it works at an emotional and practical level. Specially if you're a dad. =P

Mongoose's picture
Mongoose
4963 pencils

Its very shallow even at an emotional level, it still doesnt strike!

Make the logo Bigger and the black, Darker!

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