Holiday Inn Express: Baby
Advertising Agency: Fallon Minneapolis, USA
Executive Creative Director: Al Kelly
Group Creative Director: Mike Gibbs
Art Directors: Roberto Lastra
Copywriters: Roberto Lastra, Eric Sorensen
Director of Broadcast: Vic Palumbo
Producer: Ted Knutson
Senior Business Manager: Mona Almsted
Director of Account Management: David Sigel
Account Director: Sarah Tollefson
Group Media Director: Mary Duncan
Production Company: Go Films
Director: Simon McQuoid
Director of Photography: Jim Frohna
Executive Producer: Sandy Newman
Producer: John Davison
Edit Company: Fallon Assembly Line
Editor: Erin Virgin
Aired: October 2008


8 Comments
oh man.....wacky stuff
This is a great commercial. Nicely done.
So the parents are smart for staying at a Holiday Inn, thus their baby is smart enough to cut it's own umbilical cord? The baby cutting the cord is really funny, but I get confused. I feel like there are two punchlines: the cutting and the mom's last line. Funny idea, no doubt.
eww ewww ewwwww
Nice turn. Different execution from the old campaign but the same message. Keep mixin it up.
i think this is better than the fainter
that made me laugh... like a lot! XD
Weak strategy.