Holden Ute: Evolution

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Advertising Agency: McCann Erickson, Melbourne, Australia
Creative Director: Vince McSweeney
Creative Team: Vince McSweeney, Alf Lee
Director: Mark Toia
Production company: Zoom
Aired: November 2007

Your rating: None Average: 8.5 (33 votes)

Comments

Wow, Holden has a HUGE budget and ive never even heard of them.
I do think the ad is pretty cool though, the effects more than the idea.

Davosk's picture

Holden is an Australian brand owned by GM. Probably the biggest selling car in Oz next to Ford. Just for your info.
Really cool ad.

Holden's Commodore model is the biggest selling car of Australia. Ford follows Holden.
Cheers

Pauflies's picture

The idea it's not really new, but the efffects and work it's well done!!
good work!
http://pauflies.blogspot.com/

really cool effects. someone has been watching transformers one too many times

Chris's picture

awesome!
however i think they should have put in the either the vp/vr/vs model in, it was too big a jump from the hq to the later model.

pixelbomb1's picture

sweeeet..

Wow. Fun to watch.

Drag and drop-dead gorgeous effect-driven. But not a big idea.

/LAZ

Excellent, the idea is very good but execution is better.

(IVAN this one should be in TV, not in print...)

Nice Job.

ivan's picture

Thanks! Fixed it.

YEAh! this is really good! TRANSFORMERS efects are easy shit compared to this :D

nice transformer ad! lol

Can we please try and make it standard to get the post-production company in the credit listing? Especially for ads like this where the execution outperforms the idea.

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