Hellmann’s: Eat local
Advertising Agency: Ogilvy, Toronto, Canada
Chief Creative Officer: Nancy Vonk
Associate Creative Director/AD: Ivan Pols
Copywriter: Siobhan Dempsey
Agency Producer: Brenda Surminski
Director Live Action: Steve Gordon
Director Animation & VFX: Crush
Production Companies: Crush, Toronto
Executive Producers: Crush
Producers: Crush
Creative Directors (Crush): Gary Thomas, Stefan Woronko
Art Director (Crush): Yoho Hang Yue
Animation/CG Supervisor (Crush): Aylwin Fernando
Editor: Kim Knight, Crush Cuts
Music: Pirate, Toronto
Interactive: Dashboard, Toronto

12 Comments
very nice one...
very nice execution
AWESOME
How was this 3 /12 minute lecture on the evils of free trade delivered to the public?
lol... Protectionism FTW !
+++
"I love some things, and don't love some other things."
Really liked the execution.
Quite really.
Well, the imports vs exports relationship is something far more complicated than just local people's choice on what to eat (as this "lecture" implies).
Definitely one of the better info-graphic integrations i've seen. Bravo.
+++
"I love some things, and don't love some other things."
Love it. Content, writing, animation, narration, tempo (voice and visual). Very good. At +2 mn, is this a TV spot? (-2 stars)
I love the sound design on this commercial. very boring topic fun execution.
very nice execution
one should not take life so seriously - as one will not come out of it alive.
Very nice, but it's longer, than could be.