Heineken: New Beer Gloss
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On Valentine's Day, the gift for her that makes you happy too.
Advertising Agency: JWT Milan, Italy
Executive Creative Director: Pietro Maestri
Creative Director: Bruno Bertelli
Art Directors: Cristiana Boccassini, Andrea Farina, Vito La Brocca
Copywriters: Bruno Bertelli, Elisa Binda
Production Company: FabbricaVirali Haibun
Aired: February 2010
13 Comments
no no no!! bad casting, disgusting...lips...and effects. that was not turning on at all. does not make heineken more fun...aat all.
"U think it's perfect?! Press delete and start again!"
A slightly funny idea, horribly executed...
Ivan change the credits
It´s Italy not United Kingdom!!!
if this was made for real it would have been an awsome campaign.
it actually IS real.
http://www.ayswuvalentine.com/
if you check the website, it has a place where it takes you to heineken store (from italy)
and if you are a lucky italian (or if you live in italy) you can buy it for 4,90 euros haha
http://www.heinekenstore.it/HKStore/ns.asp?wci=prodinfo&lng=1040&cur=3...
there you go fellas
i thought it was amazing, very well done
Is this supposed to look and sound like shit?
no it doesn't.
:::J:::
i like it...but i thought it was real...if that exists i put it like a direct marketing for heineken's clients at heineken's exclusive bars
Hey! that was a kool idea. It was lovely indeed.
Mohinder Pal Singh
e-mail: mohinder@asiemik.com
www.asiemik.com
Really funny!!!!
yes, it's good idea but execution should be better and entertaining...
five for idea
I think is very funny!!!
"Bright ideas bring better results"
What? Yuks!
AV