Hanes: Color Wheel, 2

Advertising Agency: The Martin Agency, Richmond, VA, USA
Chief Creative Officer: Joe Alexander
Group Creative Directors: Steve Bassett, Nancy Hannon
Art Director: Daniela Montanez
Copywriter: Jessica Shank
Executive Broadcast Producer: Molly Schaaf Souter
Senior Broadcast Producer: Adrienne Daniel
Junior Broadcast Producer: Katie Der
SVP/Group Account Director: Rich Weinstein
Account Supervisor: Christine Bouyea
Account Coordinator: Hill Shore
Group Talent & Music Director: Juanita McInteer
Group Project Mgmt. Supervisor: Sandra Snead
Project Manager: Courtney Hurd
Group Planning Director: Fritz Kuhn
Senior Strategic Planner: Dalynn Kincannon
Production Company: Skunk, Stillking
Director: Arno Salters
Editorial Company: Trim UK
Post Facility / VFX: The Mill
Audio Post Company: Headroom


certaintly's picture
4056 pencils

good use of the recourse
nothing too new though, but well taken advantage of

monoliz's picture
1326 pencils

nicely done. pleasant to watch

kleenex's picture
35368 pencils

not bad at all.

jackblack's picture
2328 pencils

Like the idea, I think the execution should have been more uptempo - showing more, and faster. I think they either ran out of money or underwear with cool patterns.

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