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Habib’s Fast Food Restaurant: Arabian

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Your rating: None Average: 5.2 (13 votes)

Advertising Agency: Giovanni+DRAFTFCB, Brazil
Creative directors: Adilson Xavier, Ricardo John, Sidney Araújo
Creatives: Guilherme Aché, Ricardo John, Sidney Araújo, Tadeu Almeida, Tiago Pinho
Agency producers: Victor Alloza, Viviane Guedes
Account supervisors: Mauro Silveira, Larissa Zucatelli and Anna Claudia Pereira
Production company: Cinegrafika de Filmes
Director: Marcelo Presotto
Sound: Play It Again

Comments

wildbore's picture 602 pencils

nice.good job guys!

ChuckNorris's picture 832 pencils

The "Got it?" kills it, in my opinion.

Inverted's picture 195 pencils

Agreed... they could have done without. Still i think this is very cool

kalpesh78's picture 1224 pencils

loved the ad... nice voice-over.

ideas....30 minutes nahi toh free.

troika02's picture 212 pencils

stereotyping arabs eh?

nabila's picture 2 pencils

first of all not funny
second seriously!!!!
i can't find creativity in stereotyping nor racism! sorry did nothing but provoke me about the misconception foreign countries have about arabs. either research properly or simply don't tackle issues like that!

kgeiger's picture 5158 pencils

"Got it?"
No. I didn't get it. Can someone please explain?

iT-iS-i's picture 1731 pencils

So outta of family of one husband and four wives, all the kids were male? Pfff...

Add insult to injury then burn the candle at both ends.

:: Put your ears against the ground so i can walk over what you heard::

Disco Munky's picture 3839 pencils

That's some bullshit right there.

Doin' it for the points

Crisp One's picture 2033 pencils

lame

Tincho's picture 1105 pencils

It feels like they are selling this to non-Arabians.

They are explaining Arabians life to Arabians.

Killer Kowalski's picture 391 pencils

Let's burn Brazilian flags!!!

gmint7's picture 2084 pencils

:::J:::

what it got to do with fast food? coz its arabic??

crap ad..

:::J:::

A to the G's picture 63 pencils

boooooooooooooooooooooooooo

dragonize's picture 8 pencils

Even if Habib's is owned by Arabs (anyone know?) that is just stupid and racially stereotypical. Even if it weren't racist it's not a funny joke.

everartz's picture 5352 pencils

STOP PICTURING ARABS LIKE THAT.. they are not with veils at least for the majority of them, and they DONT marry four wives and this is absolutely bullshit!!!
--
Everartz

| Everartz |
Art direction and old school death metal.
www.everartz.blogspot.com | myspace.com/inkill

drunk dave's picture 1060 pencils

This is beyond offensive... no wonder the Nazis dashed off to South America when the war ended.

advertising ninja's picture 61 pencils

soooooooo?

really, whats good about this? i was expecting something fun will come in the end.. nothing happened..

Wordnerd's picture 5288 pencils

wow, this is on air somewhere? racist crap

Hind Nawar's picture 6 pencils

R U SERIOUS!!!!!!!!!!!!!!!! REALLY!!!! what kind of racist, idiot,****** thought that he could get people (no matter what their race or Religion) to eat at that place using THIS AD.!!!
good job people i think u just caused Mr. Habib to lose his bussiness

NomadDCLXVI's picture 314 pencils

OK. I did not "got it"! At all! Sorry.... What does it has to do with the product?

dclxvi

Guest's picture

no... didnt got any thing

hass94's picture 2 pencils

?????? stupid commercial no i didn't got it.

Guest's picture

did anyone even notice the ad wasn't even in portuguese?? how would they sell to brazilians in a language not their own.....i don't know who made that video but i've never seen it aired on television. it's obviously just a bad joke. there are many arabs in brasil, and many arab decendants (of which i happen to be one) and they would never wish to be that insulting. just remember the fact that the 'ad' was not even in portuguese and you can realize that this was never park of the fast food chains advertising campaign.

-Juliana

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