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Greenpeace Switzerland: Campaign against nuclear plants

Your rating: None Average: 8.3 (68 votes)

Advertising Agency: Walker, Switzerland
Creative Director: Pius Walker
Copywriter: Martin Arnold
Art Director: Stefanie Huber
Graphic Designer: Rahel Witschi
Accountant: Cornelia Nünlist
Film Production: Pumpkin Film & Cobblestone
Producer: Caro Büchel & Pieter Lony
Regie: Alain Gsponer
DP: Manuel Mack
Editor: Alex Kut
Music: Malte Hagemeister

20 Comments

Guest's picture

wow. you ever see this live, you never forgot ATOMIC. Maybe a little bit to hard, but great!

miko1aj's picture 2582 pencils
9

I must admit that I had thought the flashmob idea is already exploited till death, but that proved me with excellency that it is not true. Awesomeness. Kudos.

Guest's picture
9

This is freaking awesome, congratulations! great idea, superb execution, makes me feel, think and act against nuclear plants
Congrats again!

Guest's picture

its the same than in "the happening"

Cube's picture 460 pencils

could work for a Flash Forward promo too lol.

benihana77's picture 86 pencils
9

Makes me think of Improv Everywhere, but with a strong purpose. This gave me goosebumps. Simple yet powerful. Really great job.

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http://benpaddockdesign.com/ihadathought/
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bknowlden's picture 3680 pencils

It's a great idea, but personally I think it's a misuse of advertising power more to the tune of the War of the Worlds panic than anything. Maybe as an American I'm a little sensitive to something that more resembles a chemical attack than advertising.

http://en.wikipedia.org/wiki/The_War_of_the_Worlds_%28radio%29

pez's picture 1660 pencils

You have some amazing works in your portfolio, respect!

Guest's picture

translate please.

Guest's picture
9

Amazing idea. Great execution. Unfortunately, I think nuclear energy is a better solution than fossil fuels.

None the less, great job.

babalu's picture 237 pencils
9

This is great!! I so want to know what the sentence says at the end!!

Guest's picture

this is pure genius.

DwayneTucker's picture 54 pencils

A really good ad I loved this one! Great direction!

--
DT.
DwayneTucker.com
Miami, Florida | Nassau,Bahamas

"Don't ever believe that you are better than anybody and don't ever believe that anybody is better than you." A quote from my mother.

Temple's picture 6932 pencils

A campaign against nuclear energy in 2010? You must be kidding. And nothing fresh btw.

Pombooie's picture 372 pencils

Great. Love it! Takes flash mobbing to a whole new level. Very chilling adn extremely powerful execution. Well done to all!

Guest's picture

not good. you don't know your product. radiation wouldn't do something like that. atomic energy is the cleanest energy ever. greenpeace needs fossil fuels and whale hunters, otherwise they'd be out of jobs.

alexander_bickov's picture 3321 pencils

Nice

Mistiko's picture 68 pencils
9

Nice!!!

NONE™'s picture 200 pencils
10

INCREIBLE!!!!!

NONE™

Guest's picture

cool

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