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Bird Watcher

Published/Aired: 
August 2013
Description: 

Executive Producer: Mal Ward, Marc Marrie

Advertising Agency: Venables Bell & Partners, USA
Executive Creative Directors: Paul Venables, Will Mcginness
Creative Director: Lee Einhorn
Art Director: Ezra Paulekas
Copywriter: Rob Calabro
Director of Integrated Production: Craig Allen 
Agency Producers: Joyce Chen, Adam Battista
Production Company: Arts & Sciences
Director: Matt Aselton
Director of Photography: Masa Takayanagi
Producer: Zoe Odlum
Editing Company: Final Cut
Editor: Matt Murphy
Music: Beacon Street
Mix: Loren Silber at Lime Studios
fx: the Mill
fx Producer: Kiana Bicoy

Comments (4)

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Highest Rated

Micah1221's picture
Micah1221
Activity Score 202

The idea is digestible, and the benefit is presented well. The birds don't have any real relation to the tablet, but this was a creative way to present the function.

It would be great if they chose an idea other than bird-watching that was more representative of American culture, while still maintaining this level of creativity.

CrackerJackWorks's picture
CrackerJackWorks
Activity Score 18554

cute

certaintly's picture
certaintly
Activity Score 3994

nice

kleenex's picture
kleenex
Activity Score 43452

Loved it.

Micah1221's picture
Micah1221
Activity Score 202

The idea is digestible, and the benefit is presented well. The birds don't have any real relation to the tablet, but this was a creative way to present the function.

It would be great if they chose an idea other than bird-watching that was more representative of American culture, while still maintaining this level of creativity.

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