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Giant bikes: Real Riders Sponsorships

Advertising Agency: Leo Burnett, Melbourne, Australia
Creative Director: Jason Williams
Art Director: Justin Nagorcka
Copywriter: Sarah McGregor
Director: Marcus Flack, David Schmidt / Liquid Creations
Published: July 2011

4 comments

kleenex's picture
kleenex
33834 pencils

Nice ad.

Lazarus's picture
Lazarus
1538 pencils

Cool.

krautland's picture
krautland
3218 pencils

this could turn out to be a very charming campaign.

Lawson Hembree's picture
Lawson Hembree
456 pencils

Great idea for promoting health and connecting with real people. Can't wait to hear how it turns out. Hopefully they bring it to the US.

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