Geico: Old MacDonald

Advertising Agency: The Martin Agency, USA
Chief Creative Officer: Joe Alexander
Group Creative Director: Steve Bassett
Creative Director: Wade Alger
Senior Copywriter: Neel Williams
Senior Art Director: Justin Harris
Account Director: Brad Higdon
Account Supervisor: Parker Collins
Account Executive: Marisa Weber
Project Manager: Jason Ray
Agency Executive Broadcast Producer: Molly Souter
Agency Producer: Nicole Hollis-Vitale
Agency Junior Producer: Emily Taylor1
Group Talent Director: Suzanne Wieringo
Senior Integrated Production Business Manager: Amy Trenz
Production Company: Radical Media
Director: Steve Miller
Executive Producer: Gregg Carlesimo
Producer: Barbara Benson
DP: Salvatore Totino
Production Designer: Jesse Benson
Editorial Company: Whitehouse Post
Editor: Matthew Wood
Editorial Company EP: Dan Bryant
Producer: Dawn Guzowski
Assistant Editor: Caleb Hepler
Post Production Company: The Mill
Producer: Colin Blaney
Telecine Company: Company 3
Colorist: Tim Masick

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certaintly's picture
4060 pencils

hilarious but a bit too random and disconnected for it to be anything more than just a good ad.
humor for humor's sake

alausa's picture
1418 pencils

Do you ever read what you type at times?
What does "anything more than just a good ad" mean?

monoliz's picture
1326 pencils

hint: replace anything with something

certaintly's picture
4060 pencils

id like to ask you the same question.

"great" would be one adjective.
"amazing" another

it's funny and nicely executed, so it's good. but it's not great or amazing cus it's a random, disconnected joke.

alausa's picture
1418 pencils

Just good is good enough sometimes.

certaintly's picture
4060 pencils

im not really sure what that means.
it's good enough to be a good, it's a solid ad that works - solely because of the good humor and the good execution of that humor.

but it's not good enough to be a great ad that will be memorable and make you say "wow, good job guys. just, good job. kudos." because that humor doesnt connect well enough to the product.
that's all im really saying, i dont know if or why you read anything more than that..

monoliz's picture
1326 pencils

it seems that they just think of good joke about old MacDonald and then glued it to their not so impressive and never emotional message

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