GE: Crane
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NY-based Buzz mixed and co-sound designed the extraordinary sound in the new GE Olympics campaign out of BBDO, NY. All spots in the campaign mixed by Buzz's Mike Marinelli, "Dragon" uses the authentic sound of China to bolster the realism; Traktor directed the :60 Also included in the campaign is the witty :30 "Crane", directed by Arni & Kinski for a WHITELABEL product, LA
14 Comments
Cute, and the animations is on point!
pretty amazing
KLM swans anyone?
MR JOE LAPOMPE, YOU HAVE ANOTHER POST FOR YOUR BLOG. WATCH THIS: http://www.youtube.com/watch?v=74HV1A8UcPc
Haha, thanks for the link! Okay, let's all get back to work, forget the 'done, done, done' comments. We can all agree on that. NEXT!
very simple and very cool....
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Love the way the crane peeks his head around the pack to check out the situation.
-Natalie
http://www.nataliemarion.com
Great way of saying they're green. Not the usual melodramatic bull. great ad, great idea, great animation.
" " - Junior Copywriter
More than one surprise in the ad. I love it.
This ad has so many beautiful moments: the opening takeoff, the queuing, the 'craning' crane, and of course the little turtles crossing. All adds up to a nice package indeed.
"Advertising sucks... ever so gently."
"A good advertisement is one which sells the product without drawing attention to itself." - David Ogilvy
great take off!
yeah, those new GE planes really reduce emissions big time. they should build way more so we can breathe , and also make all the little turtles and birdies feel better. I hear they even have their wings go up and down, is that true?
signatures suck
You sound like a frustrated person dude....take a break
veeeery nice.