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In Sweden most people eat a banana after exercising, not knowing it is inadequate in proteins and carbs.
Advertising agency: Saatchi & Saatchi Stockholm, Sweden
Creative directors: Adam Kerj, Fredrik Preisler
Art director: Gustav Egerstedt
Copywriters: Amalia Pitsiava, Adam Reuterskiöld
Production company: Hobbyfilm
Director: Oskar Bård
DOP: Erik Sohlström
Comments
For your next big idea -
http://cgi.ebay.co.uk/ws/eBayISAPI.dll?ViewItem&item=270217746002
Can't help to say the monkey made me laugh...but that's it
The Ad Mad
that's not half bad as an idea but the execution could have been funnier.
I find this brilliant!
He who dares wins!
This is very good out-of-the-box thinking, emotionally involving message that will also present the product benefit well in the end.