Foster Farms: Transformation

Advertising Agency: Grupo Gallegos, USA
Creative Director: Favio Ucedo
Associate Creative Director: Martin Cerri
Copywriters: Rodrigo Trevio, Edgar Hernandez
Art Director: Andres Munera
Agency Producer: Valeria Maldini
Production Company: Flip Films
Executive Producer: Adrian Castagna
Producer: Leda Nasio
Director: Nicolas Kasakoff
Director: Sebastian Schor
Director of Photography: Leandro Filloy
Post Production: UHF
Editor: Voltron
Assistant Editor: Nano
Post Supervisor: Florencia Landgrebe
Visual Effects Supervisor: Fernando Zorrilla
Visual Effects: Bling Imaging
Telecine: Riot
Colorist: Clark Miller
Music Design: Swing Musica
Music Composers: Andres Goldstein, Mariano Mendoza
Sound Design: AZ Los Angeles
Sound Design Engineer: Gonzalo Ugarteche

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ivan's picture

This ad of course references the famous Dove Evolution commercial:

Ivan Raszl, admin of AotW

kaza777's picture
166 pencils

hahahahahah, love it!!!!!!!! so freaking funny!!!!

ssguixi's picture
215 pencils

you got me

eltipo's picture
209 pencils


back2b's picture
191 pencils

What a beauty!
Well done.

Tincho's picture
1093 pencils


Mukesh's picture
202 pencils

Well referred ivan

Mukesh Lekhwani

vidya.shankaran's picture
724 pencils

Great AD! Loved it!

indie's picture
506 pencils

I don't like this kind of ads at all... I think this is just advertising for advertising people.


klaussnow's picture
1675 pencils

this is truly a good funny ad, its not one of youtube's most watched or highest rated for nothing...millions will get it, unless they've been living under a rock

... its already been done...

vaseem's picture
54 pencils

haha...awesome.....and the reference to the dove ad is obviously intentional

VivianRaul's picture
20613 pencils

Good job.

elnietodeNicho's picture
360 pencils

good one, i loved it!

everartz's picture
7613 pencils

this is absolutely insane!!! aweful how they take ideas and do them for chickens!!!
shame on them...

| Everartz |

BFB's picture
942 pencils


john doe's picture
john doe
1571 pencils

pretty funny.

teenie's picture
1894 pencils

I dunno, I dunno...it made me laugh, but do people outside advertising know the Dove commercial? Have older people who don't use the net seen the Dove campaign? And what's the message--that Foster has real fresh chicken? The message seems to be lost in their attempt to create a parody. It's missing something concrete that makes you think Foster when you think chicken. The Dove campaign had an international message of real beauty that applies to everyone. But fresh chicken...? It's funny, but the payoff just isn't there.

Dick Huges's picture
Dick Huges
939 pencils

Ok, Evolution is a canadian campaign. And Foster's is an american brand, so this is made only for advertising people and for awards, since only 0.00001% of the Foster's target will be able to make the connection. But i get admit it is cool

kergu's picture
6790 pencils

so funny!

iT-iS-i's picture
1721 pencils

Not as funny as it was intended to be... I beg to differ, it is quite lame and corny...

He who dominates often has no real friends...

:: Put your ears against the ground so i can walk over what you heard::

360 grados's picture
360 grados
305 pencils

-------- JAJAJAJAAJAJAJAJAJAJAJAJAJA --------- fantastic, very funny.

troika02's picture
212 pencils

HILARIOUS! what was the message again?

Mr Hughes's picture
Mr Hughes
386 pencils

very good.

VioletYoshi's picture

I thought it was very cute, very much like The Muppets. I mean, aside from I gather the chickens used in the ads were actually Muppets.

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