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Ford: Ford Miracles

Advertising Agency: Ogilvy Brussels, Belgium
Creative Director: Babak Hosseiny
Art Director: Philip Schiebold
Copywriter: Serge Audino
Director: Brecht Vanhoenacker

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7 comments

benihana77's picture
benihana77
86 pencils

It's funny, but it runs a little long. When they presented the mini-cow, I chuckled, but all the explanation after that was unnecessary. Maybe cut two of the three lagniappe bits, and spend more time on the great eco-friendly innovations Ford actually offers. This, of course, assumes that Ford has many (or any) innovations. Maybe they made it long to hide their lacking.

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Guest's picture
Guest

Too bad JWT Detroit can't do anything conceptual like this.

Temple's picture
Temple
10300 pencils

the mini cow was a nice idea. the whole weird-russian-borat-accent-presenter we 've seen again and again. How creatives love to reinvent the wheel.

Guest's picture
Guest

Funny little mini cow. Where can I get one?

Guest's picture
Guest

"weird-russian-borat-accent-presenter" spoke absolutely fluent Russian and was very authentic as well as other elements.
I agree, too long.

Guest's picture
Guest

trying real hard this is

Guest's picture
Guest

I like the general idea, but also think the set-up was far too long for the payoff.

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