For Eyes Optical: X-ray
Advertising Agency: DeVito/Verdi, USA
Creative Director:Sal DeVito
Art Director:Manny Santos
Copywriter:John DeVito
Producer: Barbara Michelson
Director: Tom Schiller,
Editing house: Red Car
Aired: January 2007
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Comments
since the glasses perform miracles..so why can it change the men into women in the background for a starter?
The man who stops advertising to save money is like the man who stops the clock to save time
Over-thinking it a bit.
I had glasses like that once. My mom found out and replaced them with the glasses in the third commerical, the ones the old lady had on. Oy.
http://www.charlieprattdesign.com
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http://www.charliewrites.com
little bit forced, the "honey can we go home now" is more natural..
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everartz
| Everartz |
Aren't x-ray glasses also supposed to look though bra's? Concept ok, could have been even better :)
writingskills that kill
- adsactly! -
pretty nice. would have been topless in europe ;)
still a miracle though.