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For Eyes Optical: X-ray
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Advertising Agency: DeVito/Verdi, USA
Creative Director:Sal DeVito
Art Director:Manny Santos
Copywriter:John DeVito
Producer: Barbara Michelson
Director: Tom Schiller,
Editing house: Red Car
Aired: January 2007
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Comments
since the glasses perform miracles..so why can it change the men into women in the background for a starter?
Over-thinking it a bit.
I had glasses like that once. My mom found out and replaced them with the glasses in the third commerical, the ones the old lady had on. Oy.
http://www.charlieprattdesign.com
little bit forced, the "honey can we go home now" is more natural..
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everartz
Aren't x-ray glasses also supposed to look though bra's? Concept ok, could have been even better :)
writingskills that kill
pretty nice. would have been topless in europe ;)
still a miracle though.