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Football Federation of Australia, Hyundai: A-League
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Advertising Agency: Lowe Hunt, Sydney, Australia
Creative Director: Dejan Rasic
Creative Team: Ben Smith and Neil McGuirk
Board Account Director: Kit Lansdell
Account Director: David Graville
Account Executive: Niall O’Brien
Head of Production: Darren Bailey
Senior Producer: Lisa Cordukes
Director: Michael Spiccia
DOP: Russell Boyd
Editor: Luke Doolan
Executive Producer: Kimbo Kim
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Comments
This is the worst ad ive ever seen. this is horrible.bad concept,forced,not good at all its a pitty.
Curious, are you a futbol fan? I am and found it rather entertaining.
I was entertained. Not bad at all.
It was utter poo.
I agree with omg78 - poor concept, uninspiring, ineffective take-out.
Well art directed though.
Juss what the b-jeezus was happening here!?
The idea is ok here. But telling people about 90 emotions and showing them two in a one-minute-ad is not exactly what I call creativity.
I wish I had a budget like that someday.
I think the ad is ok, but the song isn't the right one
Probably is, we only saw 2 and a half emotions. The rest was just good football video. Why not have the fans burst into flames at the bad call and turn into puddles of water at the end of the match (presuming their team lost)? Those might have been more apt visual representations.
There's no idea here. It's a highlight reel of nonames. It's cool when nike does it and there's a point (like playing against demons or playing in an airport or playing before the game kicks off) but there's nothing here. Highlight reels on youtube are as interesting. Executed well - wish there was an idea.
Dear Sir/madam,
My name is mannu i am casting director & coordinator if u need artist for ad so contact me on my this no 9324951067.
Thank you,
Your sincerely,
mannu
Dear Sir/madam,
My name is mannu i am casting director & coordinator if u need artist for ad so contact me on my this no 9324951067.
Thank you,
Your sincerely,
mannu
I failed to make the connection between the Ad and the cars, however, I did enjoy it
90 emotions and 90 cars wdf ? mahn give me break !