Parachuting cats

November 2012
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Folksam is one of the largest insurance companies in Sweden with around 4 million customers. It’s also Sweden’s oldest insurance company, founded in 1905 as a cooperation. In this campaign we wanted to give something back to the clients (who are also the owners). First up is Eva, who has her cat insured in Folksam. As a part of the internet campaign we also give people the opportunity to decide what the next commercial should be about.

Advertising Agency: Akestam Holst, Sweden
Art Director: Johan Landin
Copywriter: Filip Lauret
Account Director: Jacob Stjärne
Account Manager: Production Manager
Planner: Jerker Winther
Director: Markus Johnson
Producer: Anders Eklund
Flame Artist: Sam Hencher
Agency Producer: Leila El-Zein Widgren
Production Company: Film de Liberté
Post Production: Redrum Sam Hencher

Comments (3)

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DesignDine's picture
1313 Activity Scores

Out of the box... !who thought cats in parachute for the first time in the world?!?!