Flex Your Power: Legacy

Advertising Agency: Brainchild Creative, San Francisco, USA
Creative Director: Jef Loeb
Art Director: David Swope
Copywriter: Jef Loeb
Producer: Annie Uzdavinis, Reiss/Hill (Gartner)
Directors: Phoenix Editorial (editors), Riot (telecine)
Aired: June 2007

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Laurent's picture
289 pencils

very powerful! i especially like the fact that no hard sell of philosophy or opinion is done here. short copy is exactly what should be said, putting people in front of their responsibilities rather than imposing them.

nice work

Blahg's picture
616 pencils

An incredibly obvious concept that plummeted below mediocrity halfway through when they introduced the synthesized drumbeat.

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